Enhancing Brand Visibility

As a matter of fact, one of the main objectives of suppliers of liquor packaging boxes is to market brand visibility. Boyle (2013) observes, …a great design can help a liquor brand go from good to great. Suppliers help the clients to design packaging that reflects the image, personality, and ethos of the brand. The design should be dictated, not only by the company’s policies and beliefs, but the kind of product, the range of clients that is targeted.

Additional utilization of proper printing technics, outstanding materials and additional coating also increases the looks of the design and ability of the product making it more saleable on shelf. For instance, custom shaped boxes, high quality picture, spot uv coatings, and embossed feel make the packaging that extra bit special and classy. Out-of-box packaging in liquor packaging box can make the brand achieve more shelf space and consumers’ attention.

Product Protection

Suppliers of liquor packaging box provide another important value addition benefit which is product protection. It has to protect the product from the external factors such as light, moisture, different temperature and any mechanical impact. Liquor on the other hand is sensitive product that needs to be stored under certain atmospheric conditions, so as to retain its taste. Packaging boxes designed by suppliers often include features such as:

1. Corrugated materials – Suppliers utilize corrugated material as they’re durable, lightweight giving a excellent cushioning and shock absorbance. This serves to cover the product in case it has to move from one place to the other or is placed for some time in storage.

2. Box shapes – Suppliers fix die-cut inserts within the box to define specific spaces to fit the product. This helps in ensuring that the bottle is well seated and the content arranged properly to the best looks.

3. Liquor packs usually have outer layers that are made from cardboard or corrugated papers used to protect other layer in the box. This outer layer gives another barrier for protecting the product within it.

4. Climate control – Suppliers take time to include climate control as they develop and produce the packaging to ensure that it can sustain the climate of the country of destination in order to avoid compromising the quality of the product. This may cover insulation of materials or components that shall transport product, or environments for temperature control so that the product remains at conserved temperatures.

Sustainability

There is now focus more towards sustainability of product by the consumer and producer in equal measure. Since they deal with liquor packaging boxes, it is their social responsibility to ensure that the packaging boxes that are manufactured meet the company’s sustainability standards. They encompass material selection to all environmental friendly materials, efficient production techniques and minimizing waste.

It has also been a welcomed trend to recycle materials in the production of these utensils and fashions them from biodegradable products. For instance, suppliers are engaging in making packaging from used carrot, biodegradable material including bamboo, or organic material. Not only these materials are Eco Friendly but they also gives the product an attitude of being healthy and fit for the surroundings which the consumers of this generation will appreciate.

After that, economical processes of liquor packaging box manufacturing and minimization of wastage is another factor those suppliers contribute toward sustainability. A case with lean manufacturing principles shows that it can help these suppliers to avoid wastages, hence reducing energy and emissions intensity. They also reduce the land fill waste by recycling all their waste material including cards and even ink.

This innovative packaging technological advancement will help identify suitable solutions to address its special needs.

There is always a never-ending challenge for liquor packaging box manufacturers in trying to find the best ways to improve their clients products. In return it enables them to meet the client needs which may include the preference for custom over catalogue as a way of creating uniqueness to the brands packaging.

Some innovative packaging solutions provided by liquor packaging box suppliers include:

1. Smart packaging – Suppliers add smart on the packaging, for instance, quick response code or digital display screen wherein extra detail relating to the product is offered.

2. Liquor Subscription gift box - Special designed gift boxes for liquor subscription that provide more convenience and luxury for the customer to open the gift.

3. Sustainable packaging – Suppliers quest for sustainable packaging deals since it is popular among buyers and gives the product an attractive feature.

4. Gift packaging – Creative and artistic packaging that acts both as a gift and an aesthetic accessory that makes the unboxing experience much more enjoyable.

Conclusion

In conclusion, liquor packaging box suppliers can also provide value to this industry by promoting brand awareness of the product, protection of the product and the development of sustainable structures for packaging the product. By so doing, they are able to offer their clients personalized packaging solutions that can fit the product and the targeted market. Besides, with the increasing development in the liquor industry, the position of liquor packaging box suppliers is more critical in supporting the market differentiation and achievement of the brands.