Himalayan Pink Salt is a form of crystal rock salt extracted manually from the ancient rock salt deposits placed beneath the Himalayan Mountain variety. Across six nations, the Himalayas cowl the highest mountains globally. Himalayan Pink Salt is hand-harvested, purified, overwhelmed to the right size, and saved to preserve its purity, freshness, and mineral balance. Pink salt, particularly red Himalayan salt, has come to be greater famous due to heightened media insurance. It is often promoted for its purported fitness benefits and is advertised as being more nutritionally superior to regular desk salt.
Prominent Key Players in the Pink Himalayan Salt Market:
McCormick & Company Inc. (United States), Morton Salt Inc. (United States), Evolution Salt Co. (United States), Frontier Co-op. (United States),San Francisco Salt Company (United States), BJ's Wholesale Club Holdings Inc. (United States), Kainos Capital (Olde Thompson LLP) (United States), Kainos Capital (United States), Natierra superfoods (United States), Evolution Salt Co. (United States), Premier Foods plc. (United Kingdom),
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Pink Himalayan Salt Market Trend Analysis
Health And Wellness Trends Create the Demand
The Pink Himalayan salt has experienced large growth because of the booming health and well-being area. People are increasingly looking for herbal and minimally processed alternatives in place of ordinary table salt, and Pink Himalayan salt is turning into a pinnacle selection. This salt is regularly sold as having important minerals and trace elements which can have a fantastic effect on standard health. There is confined scientific evidence to help these claims, customer demand has been fuelled by using the perception in its fitness advantages
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Segmentation of The Pink Himalayan Salt Market:
By Product Type
- Iodized
- Non-Iodized
By Application
- Food & Beverage
- Bath Salts
- Salt lamps
By Sales Channel
- Offline Sales Channel (Supermarkets/Hypermarkets, Departmental Stores, Convenience Store, Other Sales Channel)
- Online Sales Channel (Company Website, E-commerce Platform)
By Region
- North America (U.S., Canada, Mexico)
- Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
- Western Europe (Germany, UK, France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)
- Asia Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New-Zealand, Rest of APAC)
- Middle East & Africa (Turkey, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa)
- South America (Brazil, Argentina, Rest of SA)
Key Industry Developments in the Pink Himalayan Salt Market:
In May 2024, the newly launched Aashirwad by ITC introduces their new 'Himalayan Pink Salt', a product that comes with the promise of 'Purity You Can See & Taste'. In line with the brand's commitment to providing high-quality & safe products, Aashirvaad Himalayan Pink Salt contains no added colors. It is naturally deeper pink due to the high quality of salt Aashirvaad sources which becomes one of the key differentiators for the brand.
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